Lead generation and growth campaigns that improved visibility, appointment demand, and revenue momentum.
Meta Ads
Google Ads
WhatsApp
CRMThe clinic group was getting enquiries but lacked a consistent system to convert interest into booked consults and predictable revenue. Growth was campaign-dependent instead of process-driven.
The focus shifted from ad activity to commercial outcomes: better lead quality, faster follow-up, and stronger conversion to revenue.
Refined local targeting and intent filters to drive more relevant patient enquiries and reduce wasted spend.
Added lead follow-up workflows across WhatsApp and call-based touchpoints to increase consult booking consistency.
Campaign decisions were aligned to qualified appointments and realized revenue, not vanity lead counts.
Primary demand capture channel for local patient acquisition and retargeting.
High-intent search campaigns to capture immediate demand for treatment and consultations.
A clearer lead handling process improved conversion from enquiry to booked appointment.
The campaigns generated approximately ₹5L in direct revenue and built an additional ₹2L pipeline while improving conversion quality across the funnel.
Focused targeting and qualification created better downstream conversion than broad-volume campaigns.
Healthcare enquiries convert only when response and nurture flows are consistent and fast.
Clear process communication and credibility cues materially improve booking confidence.